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IBM THINK 2019 IN IMPRESSIVE NUMBERS
Nearly 2.000 sessions, over 30.000 participants. IBM Think is a flagship event, gathering experts in the latest technologies, business leaders, innovation enthusiasts and creators and real visionaries in one place. The conference serves participants with a series of lectures, presentations and trainings that help any company striving to find its place in the digital economy get valuable business insights and conclusions.
This year, IBM Think took place in picturesque San Francisco. February 12-15, 2019 the Expo hall was transformed into a set of campuses. More than 2.000 business and technical sessions by the best world specialists and innovators in the industry was held there. The spectrum of topics to be discussed is extremely wide - Cloud, Blockchain, IoT, Quantum Computing, AI, to Big Data and the latest technologies used in business for its greater efficiency and security.
TUATARA ABOUT AN INNOVATIVE DATA MONETISATION MODEL
Among approximately 2.000 speakers, there was also TUATARA. We feel honoured by the IBM invitation to speak during world’s most prestigious IT conference.
Krzysztof Goworek, our Chief Innovation Officer, presented the fourth model of data monetization created by TUATARA. The model assumes creating an additional revenue stream based on combining data from different industries, for example, a telecommunication operator and a bank. Data such as customer location information, customer behaviour or preferences derived from a telecommunication operator integrated with customer purchasing power, provided by a bank creates an undefeatable potential for targeting, when securely shared with third party companies.
The new model of data monetization presented during the conference together with its proof of viability - TASIL implemented in Oman, gained interest and recognition of the audience, marking an important milestone for innovative approach to data monetization.
We can confidently state that the IBM Think 2019 conference was not only an interesting experience for us, but also a fruitful promotion for the solution we created.
Feel invited not only to visit the TASIL platform operating in Oman, but also the global product web page www.tasil.com to learn more about the solution implementation and the opportunities it offers. We also encourage you to check out our yet warm presentation from San Francisco.