the future of own products marketing

  • Big Data real-time analysis
  • Finding right time and appropriate channel to interact with a customer
  • Creating a dynamic, constantly updated user profile
  • Integration of all types of data sources: location, static profile, user’s use of data, phone calls, SMS and MMS history, Deep Packet Inspection, data from mobile application, STB, social networks

certainty of compliance with RODO/GDPR

  • Detection of personal and sensitive data
  • Analysis of structured and unstructured data sources
  • Advanced natural language processing (NLP) and machine learning algorithms
  • Data scanning, classification, cataloguing and protection
  • Building a central register of personal data processing
  • Using data to build additional value - fraud detection, customer’s profile supply, up-sell and cross-sell

revolution in digital marketing - based on the API Economy

  • An innovative platform for cooperation between entities from different industries
  • Integration of data from distributed sources
  • Hyper-precision marketing campaigns - marketing to the segment of one
  • Unsurpassed accuracy of targeting
  • Full privacy protection and compliance with the requirements for the protection of personal data
  • Generating additional revenue sources for each platform participant


  • Unified and advanced portal platform for the e-services with possibility to expose user’s services and APIs to partners
  • A standalone business rules engine which allows exposing the business rule as a service
  • Based on configurable mechanisms, where business rules and flows are highly flexible and can accommodate with changing conditions
  • Dedicated Integration Platform built on SOA reference architecture
  • Allows business users to model the business processes in a graphical way and increase the insights of the user’s management on working progress
  • The solution supports required IT standards and is built on IBM components